A Food StartUp Recipe that went Wrong :Mistakes of TinyOwl

Six mistakes of TinyOwl, the blue-eyed start-up child

How the Mumbai-based food tech business went from boom to almost bust on the back of a few bad decisions

According To Business Standard

The numbers tell the dismal story. Burning through Rs 2.5 crore a month on an average, it was only left with Rs 18 crore at the end of January. In the past 18-odd months, it had raised Rs 152 crore from various marquee investors and has now run out of options.

No investor is keen on funding the company, and no one wants to buy it. So, it has until June for its final hurrah - unless it can get funding or sell.

But how did the blue-eyed child of the start-up ecosystem get here?

Why Social Media platforms are important for marketing

Important Social Media platforms for marketing

Social Media Marketing: Why Is Social Media One of the Most Important Marketing Tools? 

Social media marketing when done right can lead to more customers, more traffic and more conversions. The idea of social media marketing is fresh thing today. The social media resources include blogs, video sharing websites, and community websites such as Facebook, Twitter, YouTube, Instagram and Flickr and many more.

8 Signs indicate you are about to LAID OFF

The economy's certainly on the rebound, especially in the IT industry. Salaries have seen the largest year-over-year increase ever, and demand for IT professionals is far outpacing supply. But that doesn't mean you shouldn't be prepared in the event of a downsizing, layoffs or corporate restructuring (as HP and Yahoo have recently announced).

So, how can you tell whether to keep riding out the storm, or jump ship in favor of a better opportunity? Career expert, resume writer and executive career consultant Andrew Ysasi, president of Admovio, suggests watching for these eight signs that could signal trouble ahead.